CWEA Leader Link- August 2011
California Water Environment Association                                                                                                    August  2011
Leader Link

News, insights, and advice for CWEA's volunteer leaders                     

In This Issue:

President Allen Seeks CWEA Board Nominations

Meeting Schedule Tools

Outrageously Effective Marketing Materials

Biosolids Reporting Lunchtime Trainings Available

Free Training: the Lazy Leader's Guide to Outrageous Results

Staffing Change

Staff Contacts

Leadership Calendar

President Allen Seeks CWEA Board Nominations

Serving on CWEA’s Board not only allows you to give back to the profession that we care so much about but also provides you with an outstanding leadership and professional development opportunity…so nominate your best and brightest.

We are seeking the following candidates:

  • Vice President from the South (will be President in third year of four-year term);
  • Director at-large from the North (three-year term);
  • Director at-large from the South (serves as CWEA Treasurer in third year of three-year term);
  • Water Environment Federation (WEF) Delegate Director from the South (three-year term, starting in October 2012; however, attendance at Board meetings starts immediately after April 2012 elections).


Meeting Schedule Tools

Trying to schedule a local section or committee meeting? Doodle and When is Good are a couple of online tools that make it easy to find out when everyone is free for your next meeting or event. Check out this top 10 list of scheduling tools for more options.


Effective Marketing Materials Checklist

Check out this great checklist from Ron Rosenberg's business survival kit web site.

How many of the following copy components are in your marketing pieces?

  • Clarity of Purpose
  • Killer Headline
  • Clear Statement of Value
  • Compelling Story
  • Irresistible Offer
  • Better than Risk-Free Guarantee
  • Overcoming Objectives
  • Testimonials
  • Defining & Urgent Call to Action
  • Multiple Ways to Respond
  • Bonuses
  • P.S. - Restating the Offer


Biosolids Reporting Lunchtime Training Available

Lauren Fondahl, Biosolids Coordinator for EPA Region 9, has brought to our attention a need to provide training about biosolids reporting based on common mistakes found in these reports. The Biosolids Committee is putting together these lunch seminars in addition to workshops at the Northern Regional Technical Conference and the Annual Conference to address these reporting issues.

Biosolids 101 – Are You Reporting Correctly?
Lauren Fondahl, Biosolids Coordinator-EPA Region 9
Workshop Description: Mistakes can be made when reporting biosolids end use or disposal. These mistakes can range from an incorrect entry to misunderstanding the reporting requirements. This presentation will review the current regulatory compliance aspects for biosolids tracking, monitoring, recordkeeping and reporting requirements. Tracking requirements will describe the responsibility for end use or disposal. Monitoring requirements for various use or disposal practices will be discussed including methods, frequency and hold times.

Contact Todd Jordan for more info or to schedule a talk.


Free Training: The Lazy Leader's Guide to Outrageous Results

Join us November 16 in Sacramento for our free Annual Leadership Training to learn how to lead so others want to get involved. Turn "I don't have time" into "I can't wait to volunteer." Leadership strategist Cynthia D'Amour will teach us how to delegate for outrageous results. Save the date...more information to come soon.


Staffing News

Brian Murray has left CWEA after 10 years of dedicated service. We deeply appreciate all he has done for CWEA. We will have an interim Finance Manager until a full-time replacement is selected. Please e-mail with any accounting/finance questions or call extension 121. You can also reach Kevin Rogers, CWEA CFO, by e-mailing or by phone at extension 102.


STAFF CONTACTS - 510-382-7800
  Staff Concierge: 
Lola Dvorak
Contact Lola if you need help and don't know who to contact.  



Latasha King x 110


Awards, Publications & Advertising
Lola Dvorak
  x 114


Local Sections & Committees

Chris Lundeen  x 104

Finance x 102



Leslie Carino x 107


Conferences & Exhibits

Julie Taylor x 103

Leadership Reference Materials Online
Local Section Orientation Packet: 
Committee & Liaison Orientation Packet: 
Leadership Web Pages:

Leadership Calendar      





Sept 21 CWEA Leaders CWEA Board Meeting Victoria Rawson 
Sept 21 Local Section and Committee Leaders NRC Meeting Rick Staggs 
Sept 21 -23 CWEA Leaders/Members Northern Regional Technical Conference Julie Taylor 
Sept 27-29 CWEA Leaders/Members TriState Seminar Julie Taylor 
Oct 15-19 CWEA Leaders/Members WEFTEC
Oct 27 CWEA Leaders/Members Northern Safety Day

Julie Taylor 

Nov 3 Local Section and Committee Leaders SRC Meeting Barbara Santos
Nov 9 CWEA Leaders/Members Southern Safety Day Julie Taylor 
Nov 16 Local Section and Committee Leaders Annual Leadership Training Victoria Rawson 
Full CWEA Event Calendar
Leader Link: Linking Local Sections, Committees, Board Liaisons, and Past Presidents
For more info contact us at